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Morning Plenary 2 [clear filter]
Thursday, November 15

11:05am EST

Educating for Children’s Health: Media Literacy and Food Marketing
SESSION TITLE: Unpacking the Potential for Policy Initiatives to Advance Food Literacy for All

Facing an increasingly complex food environment, children find it difficult to evaluate the health aspects of food packaging. Media literacy programs aim to teach children to identify, assess and evaluate messages from various sources, and this talk argues for a combination of media literacy and nutrition literacy in order to understand packaged foods. Detailing some of the challenges children face in understanding packaged foods, Dr. Elliot will present some key content modules from two evidence-based Media Literacy & Food Marketing Lesson Plans developed for elementary and junior high school children, and discuss the need and implications for such programming.

  1. Communicate the value of, and evidence base for, Media Literacy and Food Marketing education for children
  2. Detail the gaps of knowledge children and adolescents demonstrate when interpreting interpret packaged food products, and outline some of the key content modules from the evidence-based Media Literacy &Food Marketing Lesson plans
  3. Briefly outline evaluation protocol for the lesson plans

avatar for Dr. Charlene Elliot

Dr. Charlene Elliot

Professor of Communications and Canada Research Chair in Food Marketing, Policy and Children's Health, University of Calgary
Charlene Elliott, PhD, is Professor of Communication at the University of Calgary and holds the Canada Research Chair in Food Marketing, Policy and Children's Health. Dr. Elliott has published extensively on food marketing, promotion and policy, and has edited several books, including How... Read More →

Thursday November 15, 2018 11:05am - 11:45am EST